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  1. Tobacco firm courting celebrities toward brand

    jake on 2003.08.08
    at 06:17 pm

    Freedom Tobacco is making an attempt to push its new cigarettes with adult celebrities. If you are to believe the study(1) recently concluded, this is a side step to advertising to a young audience.

    I can see where activists have a problem with this. If the study's results are accurate then teens watching celebrities smoke onscreen will emulate them. And what are you most likely to smoke if you learn from a celebrity. Whatever they're having.

    Posted in: Movies · Politics · Television

     

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