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  1. iPod vs the World

    brian on 2005.07.03
    at 04:08 am

    As a follow up to Jake’s post about the Zen Micro I’d like to point our readers to this story by my favorite technology pundit, John Gruber, entitled “Shuffling” If you want to cut to the chase, skip down to the paragraphs that start with the heading “Simplification.”

    I imagine the engineers at Creative banging their heads against whiteboards listing all the features they offer that Apple doesn’t, while Apple’s market share continues to rise. It’s a cop-out to chalk this up to “marketing”, however.

    This is the major reason behind the iPod’s success: not because it has a lot of buttons, but because it only has a few, and they feel good when you press them.

    It’s not the feature set, or the wiz-bang. It’s the experience, it’s the whole, not the parts.

    (Sorry, couldn’t leave this alone ;-)

    Posted in: Apple · Music · Technology

     

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